Buying using the plastic money, in bulk or even music can lead to overshopping. It happens all the time when you go to supermarket for a gallon of milk and you come home with 4 bags of groceries. Sometimes you plan to order a single book from Amazon.com and end up with a $78 bill at checkout.

The good thing here is that you’re not alone. So, what are the reasons why you overspend? Find out below:

• Falling for clever pricing tactics. Marketers have a clever approach to making shoppers think they’re getting a good deal. For example, “There are places where there’s a $150 hamburger,” he writes. “The first thing everyone does is shake their head. But then you go down the menu, suddenly the $50 steak doesn’t seem so outrageous.” The bottom line here is that you’ve overspent while thinking you’re getting a bargain. (more…)